SEO growth plan

An optional add-on for Managed-For-You clients. Every quarter I audit the site, fix what’s broken, tune what’s slow, and send you a plain-English report of what changed and where your rankings stand.

Illustration: an example search ranking climbing from seventh to third over a year.

Sound familiar?

A good website still needs looking after to be found. If you’re on the Managed-For-You plan and any of these ring true, this is the add-on for it.

  • The site’s live, but it isn’t climbing
  • Nobody’s looked at your page titles since launch
  • You don’t know if Google can even read every page
  • Pages have slowed down as the site has grown
  • You’ve no idea where you actually rank
  • ChatGPT & Claude never mention you

Included every quarter

  • Full technical SEO audit

    Broken links, redirects, crawl errors and sitemap health, fixed on the spot.

  • Meta titles & descriptions

    Meta titles, descriptions and Open Graph tags reviewed and rewritten across every page.

  • Schema & structured data

    Updated so search engines and AI assistants read your site correctly.

  • Speed & Core Web Vitals

    A page speed and Core Web Vitals tune-up: image compression, code cleanup and load-time fixes.

  • Internal links & headings

    An internal linking and heading structure review across all pages.

  • A plain-English report

    What changed, and where your rankings stand. No jargon.

How it works

Nothing for you to do. It happens in the background, on a site I already know inside out.

  1. Step 1 of 3

    I audit and fix

    Every quarter starts with a full technical audit. Broken links, redirects, crawl errors and sitemap problems get fixed on the spot, not added to a list.

  2. Step 2 of 3

    I tune it up

    Titles, descriptions and Open Graph tags, schema, internal links, headings and page speed, all reviewed and updated across the site.

  3. Step 3 of 3

    You get the report

    A plain-English report of what changed and where your rankings stand. Then it all happens again next quarter.

Cheaper than page two

One fee a quarter, on top of your Managed-For-You plan. Optional, and you can add it whenever you’re ready to grow traffic.

SEO Plan

£500 / per quarter

An add-on to your Managed-For-You website. I already look after the site, so I’m the best-placed person to keep it climbing.

  • Only for Managed-For-You clients
  • Billed quarterly
  • Six jobs done every quarter
  • A plain-English report each time

Design by Ency

SEO Plan, quarterly

Technical SEO audit
Included
Meta and Open Graph tags
Included
Schema and structured data
Included
Speed and Core Web Vitals
Included
Internal links and headings
Included
Plain-English report
Included
Available to
Managed-For-You clients.
Billed
Quarterly.
Required
No. It’s optional.

Total£500 a quarter

What clients say

“Nick built the Waters Agency website, and I couldn’t recommend him more highly. He quickly understood what we wanted to achieve and translated it into a polished, professional site that reflects our brand brilliantly. He was creative, responsive and straightforward to work with throughout the entire process. The website has continued to run smoothly since launch, and Nick has always been helpful whenever we’ve needed support. A talented designer and a genuinely great person to work with.”

Declan WatersDeclan WatersLondon, UK

“We’ve had an outstanding experience working with Nick. From day one, he brought a level of care, precision, and creativity that’s hard to find. He quickly understood what we were trying to achieve and consistently delivered high-quality work — on time, with great communication throughout. Nick doesn’t just build websites; he solves problems, adds value, and genuinely feels like part of the team. We’re genuinely thrilled with the results and look forward to working with him again. Highly recommend!”

Patrick SmithPatrick SmithManchester, UK

“Nick was fantastic to work with. He finished the work well before the scheduled deadline, and he was more than available for any questions/assistance with the site edits. He's fast to respond, and can help with step-by-step instruction for anything that you are unfamiliar with. He provided instructional videos, and continued support after the job is done. Highly recommend Nick as a site developer.”

Andrew ThompsonAndrew ThompsonCalifornia, USA

“Unhesitatingly recommend Nick! He absolutely knocked our project out of the park. From start to finish, he was collaborative, communicative, and incredibly knowledgeable about Squarespace. He was proactive, responsive, and genuinely invested in the project's success. We look forward to working with him again in the future.”

Jason LetteboerJason LetteboerBrighton, UK

“I highly recommend Nick, it was an absolute pleasure to work with him. I had previously engaged a different company to complete our website and had been disappointed with the outcome. Nick was able to built exactly what we wanted, adding some of his own flair - which ended up being our favourite parts of the website! During the design process Nick understood our vision well, he took on board all of our feedback and was able to implement it quickly. He is very professional and provided short videos to explain the development of the site at each stage which was helpful. We would definitely work with Nick again.”

Rachael LewisRachael LewisHighgate, AU

“I'm thrilled with the work Nick did on our website. He took our vision and turned it into a stunning website that truly reflects our brand. He was friendly, responsive, and went above and beyond to make sure we were happy with the final result. I would highly recommend Nick to anyone looking for top-quality web design work. Thank you for your hard work and dedication!”

Haley SpringerHaley SpringerFlorida, USA

Good questions, straight answers

Not covered here? Send me a message

no such thing as a silly question

Who can get the SEO Plan?

Only clients on the Managed-For-You Website plan. It’s an add-on to a site I already build and run, so it isn’t available on its own or for websites I don’t manage.

What does the SEO Plan cost?

£500 a quarter, on top of your Managed-For-You plan. It’s optional, and you can run your site with me perfectly well without it.

What’s included every quarter?

A full technical SEO audit with fixes made on the spot; meta titles, descriptions and Open Graph tags reviewed and rewritten across every page; schema and structured data updated; a page speed and Core Web Vitals tune-up; an internal linking and heading structure review; and a plain-English report of what changed and where your rankings stand.

Do I need it?

Not to have a good website. SEO foundations are already baked into every build. The SEO Plan is for when the site’s live and you want to actively grow traffic, not just maintain it.

How fast can I expect results?

Slower than anyone would like, honestly. SEO is a long game. Technical fixes can be picked up by search engines within a few weeks, but real movement in rankings usually takes three to six months, and competitive search terms take longer. That’s why the plan runs quarterly: each report shows where you stand, so you can see the direction of travel rather than waiting on a promise.

Will you guarantee rankings?

No, and be wary of anyone who does. What I do is make sure nothing technical is holding your site back, keep it readable for search engines and AI assistants, and show you in plain English where you stand each quarter.

Want the site to climb, not just sit there?

The SEO Plan is £500 a quarter for Managed-For-You clients: an audit, fixes made on the spot and a plain-English report every quarter. Ask me on the call and I’ll tell you if it’s worth it.